Wed February 01 1:00pm - 2:30pm

Digital Marketing 101 for Product-Based Businesses

Are you a small business owner or entrepreneur who sells products? Join this webinar to learn the essentials to Digital Marketing success

With a simple 7-step process, small business owners, entrepreneurs, and solopreneurs will learn digital marketing essentials to help build their online brand and stay competitive in today’s fast-paced, ever-changing digital environment.

The 7-steps to building a foundation of success for your digital marketing strategy include the following:

  • Write a Business Plan
  • Get to Know your Target audience
  • Set Marketing Goals & Objectives
  • Select the Right Channels
  • Write a Marketing Plan
  • Create Great Content
  • Track your Performance.

If you provide products for your business, e-commerce, retail or B2B, join this webinar to learn how these seven steps can help build a basic digital marketing strategy that is agile and effective. Using an example company, you will see how a product-based business can successfully build its brand.

During this expert-led, engaging, online training session, you will also discover the most current digital marketing tips, strategies, and resources available for your business, including how to leverage popular digital marketing tactics such as websites, email marketing, content marketing, and social media – including Facebook, Instagram, Pinterest, TikTok, and LinkedIn.

Event Details

Registration in advance is required to attend this event.  Register Today!

A Webex link will be emailed to all participants prior to the event start time. If you have any questions, please contact our events team at

This event is presented by Acorn Studio Marketing & Co. and sponsored by

Acorn Studio Marketing & Co. is a digital marketing agency specializing in getting business introduced and optimized for their their online community and to best showcase their brand.

This event is hosted by:

IDEA Mississauga, Economic Development, Small Business & Entrepreneurship Division, City of Mississauga, is your central source for small business information, resources and guidance.